Posting Notices in the Store
It’s very easy to just write a sign and post it on the wall of your Laundromat. I’ve been guilty of that as well.
But taking a few minutes to order a quality frame, writing a clear message and posting it in your store keeps the professional look that you want to project to your customers.
Your customers will have more respect for your store if you show them you want to give them the best experience you can and you also have respect for them.
Buying a frame, Available Here, like the one in the picture is a very low cost for the years it will present your message to hundreds or thousands of customers. The advantage of this frame is that it screws into the wall, has a secure bolt head to allow access and locks closed.
It only takes a few seconds to open the frame and install a new message in the future
The next thing to consider is the message on the sign. Always avoid projecting negative messages.
Avoid words like:
– Do Not
Keep the experience positive and it will put the customer in a better mode.
When I printed this sign I had some font issues at the printers so it’s not exactly like I would like it to work, but as I mentioned, it’s easy to change later.
Here’s what the sign covers….
First – The Logo- Brand your business and put that in front of people when you can.
The address is also there so when people are calling they know where they are. This is very important if you have multiple locations.
Is there Something We Can Do better?
A question will entice people to read more of the notice.
We understand that occasionally there may be an issue with something at Washin Oxford Coin Laundry.
Notice the word “Issue”, this helps to leave the question open. Maybe people have a problem with the number of chairs, soap in the restroom, no cupcakes in the vending machine.
Please help us by providing some information.
- Your Name
- Your Phone number
- Your Address (For Refunds)
- The equipment number
- The concern
Now we ask for some basic infomation. People that need a refund will provide more details and by adding “For Refunds” beside the Address it indicates we will be mailing the refund.
This information can be on any piece of paper and put in the Mail Slot below or
Call: 800-792-1941 Ext 1
I have had issues in the past using Refund Sheets. They get torn up, thrown around, used for note pads and occasionally for refunds and there never seems to be one when people really need it. So I let them know that any piece of paper is fine.
Before I opened my first Laundromat I set up an 800 number and over the years it has become more beneficial. It’s clearly posted on the windows of every store, as shown here you can call the refund line and leave a message. I also have Equipment Emergency Extensions, Store Directions and a line to my cell phone. If I am out of town I can redirect any of these lines to other people I have for support in the area.
I use RingCentral for this. You can check them out HERE.
WiFi Password – WashinOxford
And finally I post the WiFi Password.
Take the time to look at your signage and see what you can do to clean it up and make you store look great.