Episode 21 – Radio Commercial Advice with Chris Wright
Venturing into radio marketing should be done with a plan and the right voice.
This week we get some great advice from Chris Wright about setting up your radio advertising and what you need to do before you ever hit the airwaves.
Some of the highlights..
2:44 The number one thing you need to know.
5:00 The Combo you need to make it work
7:34 The biggest piece of advice Chris has given over the years.
9:30 Freedom or Information?
14:22 The easier way to increase revenue.
20:59 The Feel Good Point
22:27 Should I tip? Tip what are you talking about?
24:39 Where do I find a great voice over artist?
28:15 Will they actually play your commercial?
30:16 The Rule of 7’s.
31:20 The number of commercials you need to start with.
Links:
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! By Al Ries and Jack Trout
EP12 Using Radio Ads to Promote Your Small Business
EP 19 What if you market to Everyone
Ken
We don’t see anything to be read. There are only what appears to be units of time and a title next to it. There is no link for more information
Sorry about that.
The times relate to the locations in the PodCast but the link to the audio was not posted.
It’s updated now.
Ken